With 0 predictability, you won’t know what’s in store for Bizarrap’s latest session. Between music genres and guest artists, each session is completely different from the last. So, without any consistency, genre, or niche, how did Bizarrap become one of the most streamed Latin artists?

From Buenos Aires to a globally recognized producer, Bizarrap has become a Latin phenomenon. Gonzalo Julián Conde is one of the most streamed Latin artists - without an album or single song title.

Bizarrap has become a renowned producer from his BZRAP sessions on YyouTtube. Each session introduces a new artist, filmed in a small room with minimal setup. There is nothing flashy or luxurious in any of his videos, his sessions highlight new or already recognized MC’s from Argentina all the way to Spain. A new session is released every month or so with almost no publicity in advance. In each of his videos you can see Bizarrap in the background mixing and producing with a hat and shades on. Regardless of the fame of the artist, the set up and session art stay the same.

That’s it. It’s simple and effective - Bizarrap produces sessions that make you want more from the artist. His sessions give you the feeling of what it’s like to find a new artist for the first time. It catches you off guard and leaves you completely addicted whether it be the artist's lyrics or that hypnotic track. It’s really a fantastic marketing scheme because you will be left feening for more, whether or not you’ve heard of the artists before you will be left needing more.

He provides you with music that represents the artist without bias. This way MC’s can’t hide behind the money, women, or fame - they just have the mic. He proves that good music is nothing more than talent and dedication. More than just that, Bizarrap has offered a free space for female artists to go head to head with men. In a room with nothing but a PC, some recording gear and a mic, your artistry is what makes you stand out. The sessions allow female MC’s to be as witty and sexually deviant as they’d like without having to make a music video in a thong by their agency. Bizarrap has created a safe space for women and LGBTQ+ artists to be recognized for their work.

Nathy Peluso's session with Bizarrap (vol.36) has over 340 million views on youtube. L-Gante’ session (vol. 38) has over 250 million views on youtube. Quevedo’s session (vol.52) released just this summer and has over 320 million views on youtube. Fans beg Bizarrap to do collabs with their favourite artists because he will produce them a guaranteed hit…and he might. But Bizarrap will not release anything that is not to his standard. It might be taped in a shoebox but the quality is extraordinary.

If you're like me your curiosity will likely take over and you’ll be obsessed with finding out what’s next? What's unreleased? What will we never hear?

And the truth is - we’ll never know.